For surgeons, clinics and partners
We're building a safer way into cosmetic surgery. We'd like you alongside us.
Pirk is Australia’s independent concierge for people considering cosmetic surgery. Paid by the client, never by the surgeon. This page is who we are, what thousands of conversations have taught us, and what we are trying to change.
Chloe Walker
Founder, Pirk
- 3,000+
- enquiries from people considering surgery
- 350+
- clients supported through to a consultation
- 400+
- surgeons independently assessed
- 4.9
- on Google across 61 reviews
Pirk client research, November 2026.
What we do
The person in the client's corner.
Someone considering surgery gets a named concierge who does the research, verifies the credentials, compares indicative prices, books and prepares them for consultations, debriefs them afterwards, and stays with them through surgery and recovery. We are not a clinic and we are not a directory. We are the independent support that was missing.
What we are not
- A clinic. We do not perform surgery or give medical advice.
- A directory where surgeons pay to be listed.
- A ranking. We present options with reasons and the client decides.
- A sales team. Nobody is pressured to book, commit or hurry.
Before
Research and verification
Credentials checked, indicative prices gathered, options laid out against what matters to this person. Consultations booked and prepared for.
During
Consultation support
A prep pack before each consult, questions worth asking, and a debrief afterwards so the client can compare calmly rather than from memory.
After
Surgery and recovery
A live plan the client and our team both see, reminders, paperwork, and check-ins at one, two and six weeks after surgery.
Who I am
I'm Chloe. I started Pirk because nobody should have to do this alone.
Before Pirk, I watched people close to me spend weeks, sometimes months, trying to work out cosmetic surgery on their own. Hours of Googling, clinics that all said the same things, consultations that felt like pitches, and still no clear answer. The information was everywhere. The guidance was nowhere.
So I became the guidance. I have personally supported hundreds of people through this decision, from the first nervous phone call to the six-week check-in after surgery. Every one of them arrived overwhelmed. The job is to make sure they walk into a consultation informed, prepared and calm.
I also ran the first version of this business the way the industry usually works, with surgeons paying for introductions. I stopped it. The person carrying the financial, physical and emotional risk is the client, and they are the person we should answer to. I rebuilt Pirk around that, and wrote the comparison engine, the client journey system and the compliance tooling we run on today.
I am not a surgeon and I do not pretend to be. What I bring is thousands of conversations with the people you see in your rooms, and a clear view of where they get stuck, what they are afraid of, and what would have made it easier.
Chloe Walker
What we’ve learnt
Six things thousands of conversations taught us.
- 01
People arrive exhausted, not informed.
By the time someone reaches us they have spent 50 hours or more researching, and most of it on social media, where nothing can be verified and no price is ever published. The hours do not add up to a decision. They add up to doubt.
- 02
Price is the question nobody answers.
Three to five consultations at $200 to $500 each is how most people find out what surgery costs. Then the hospital, anaesthetist and garment fees arrive after they have already committed emotionally. Nothing erodes trust faster.
- 03
An unprepared client makes every consult feel like a pitch.
When a nervous person walks in with no framework, even a careful, honest consultation can land as a sales conversation. A prepared client asks better questions, understands the answers, and leaves with a decision to make rather than a feeling to shake.
- 04
Who pays decides whose side you are on.
We ran the first version of Pirk with surgeons paying us. It put us in the wrong seat. We stopped, and rebuilt the business so the client pays. Independence has to be the commercial model, not a line on a website.
- 05
Everyone asks for a ranking. The useful answer is a fit.
Clients want to be told who to choose. We will not do that, and we think no one should. What helps is a comparison against what matters to that person: procedure, location, budget, timing, priorities. Two clients never see the same list.
- 06
The rules are a floor, and a kindness.
No outcome promises, no superlatives, no doctored photos, pricing always indicative, cooling-off periods respected. The advertising rules exist because people get hurt when they are bent. We treat them as the minimum, not the ceiling.
How we work for clients
The standard every client gets, every time.
- Every surgeon's AHPRA registration, training pathway and fellowship year is checked before a client ever sees them.
- No surgeon pays to be included, and no advertisement is ever dressed up as independent information.
- Clients receive a comparison with plain-English reasons, never a rank, a score or a recommendation.
- Indicative price ranges, consult fees and payment terms are shown as a guide, and always labelled that way.
- A named concierge prepares the client before each consultation and debriefs them afterwards.
- We stay through surgery and recovery, and we never pressure anyone to book, commit or move faster than they are ready.
Pricing shown to clients is indicative only. Every figure comes from the surgeon or clinic and is confirmed at consultation.
For surgeons
Prepared clients. Nothing to pay.
Being on Pirk is earned, not bought. We assess every surgeon the same way, you maintain your own profile and pricing through a private portal, and no one can pay to be seen ahead of anyone else.
Pirk Pro, our demand data and compliance tools for practices, is a separate subscription. It never affects which surgeons a client sees.
Prepared clients
Everyone we introduce has spoken to a real person, has clear goals and knows the indicative cost. They arrive ready to have a proper clinical conversation.
No cost, no commission
We do not charge you for introductions and we take no cut of your fees. Our clients pay us, which is exactly why they trust what we tell them.
A prep pack with every booking
A short summary of the client's goals, questions and context arrives before they do. Better consults, less time spent on the basics.
You stay in control
Choose the procedures you want to see, set your own indicative pricing, describe your ideal client, set capacity, and pause whenever you need to.
Market insight
See what people in your area are asking about and how your consult fees, waits and pricing sit against the market, drawn from real enquiries rather than surveys.
Independent and compliant
We present, we do not recommend or rank. Everything we publish is written to the AHPRA advertising guidelines, including what we say about you.
What we want
A safer industry. Not a bigger one.
We are not here to put more people under anaesthetic. We are here so that the people who do go ahead do it with their eyes open, with a surgeon who was verified and a price they understood before they fell for a photo on Instagram, and so that the people who should not go ahead feel free to say so.
That is a shared project. The surgeons who do this well already work this way. Our job is to make it the norm the client can expect, and to make it easier to be that kind of practice.
What we ask of every partner
- 1Publish indicative pricing and honest wait times, and keep them current.
- 2Use real, unedited photos of your rooms, your team and yourself.
- 3Welcome informed questions. A client who asks about revision policy is a client who has done the work.
- 4Respect cooling-off periods, and never rush a decision that cannot be undone.
- 5Say no when it is not the right procedure or the right time, and tell us so we can support the client either way.
What we do in return
- Send you clients who are prepared, informed and ready to decide, or ready to wait.
- Present you accurately and compliantly, in your own words, with your own photos and pricing.
- Publish plain-English guides so people arrive understanding what they are asking for.
- Share what the market is actually asking for, unsponsored.
- Tell you honestly when a client has decided against surgery, so nobody is left chasing.
Work with us
Start a conversation.
Tell us who you are and what you are thinking about. Chloe reads every one of these and replies personally.
Surgeons
FRACS plastic surgeons who want prepared clients and a say in how they are presented. Apply to be assessed, maintain your own portal, and see what the demand looks like.
Clinics and hospital groups
Multi-practitioner practices and day surgeries who want clearer pricing conversations, fewer wasted consults and a compliance partner on the content side.
Allied partners
GPs, psychologists, recovery and aftercare providers, and finance partners who see the same people we do, before or after surgery, and want a referral path that is independent.
Industry bodies and media
Anyone working on standards, education or reporting in this space. We hold demand data nobody else does, and we share it unsponsored.
Prefer email? hello@pirk.au or call 1800 577 017.
Pirk is not a medical provider and does not provide medical advice. We do not perform surgery, and we do not recommend one surgeon over another. We help people access information about registered practitioners and support them with the administration of their own decision. All pricing referred to on this site is indicative only and varies by surgeon, location and individual circumstances. Any medical advice should come directly from a treating practitioner. Figures on this page are drawn from Pirk client research.